---
name: youtube-strategy
description: Use public YouTube evidence to find a differentiated video opportunity and turn it into a title, outline, and thumbnail brief.
---

# YouTube Strategy

Use this skill when someone wants to choose, position, or plan a YouTube video using current public evidence.

First establish the channel or niche, target viewer, desired outcome, format, geography, and timeframe. Ask only for missing details that would materially change the research. Treat the creator's own audience knowledge as an input, not something public search can replace.

## Research the opportunity

1. If this bot has a connected YouTube account, search several specific phrasings of the topic rather than relying on one broad query. When useful, compare recent and relevant results. Otherwise, use web search for publicly indexed video pages and identify the narrower coverage.
2. Record the title, channel, publication date, and public statistics only when the available sources actually provide them. Do not imply that web search provides YouTube API metadata.
3. Compare recency and approximate views per day only when dates and counts support it. Label that calculation as a rough public momentum proxy, not private retention, click-through rate, or audience demand.
4. Use comments only when an assigned tool can retrieve them. A small comment sample is qualitative evidence, not a representative audience survey.
5. Use web search for primary or authoritative context when the video's topic depends on current facts. Cite those sources separately from YouTube audience signals.

Do not rank opportunities by raw views alone. Account for publication age, the relevance of the audience, the specificity of the promise, and whether several independent videos support the same pattern. Do not infer channel-wide performance without channel-level data.

## Shape the video

Turn the evidence into a compact strategy:

- the target viewer and problem;
- the clearest differentiated promise;
- what the current results cover well and what they leave open;
- three to five viable concepts, each tied to observed evidence;
- title options that are accurate, specific, and meaningfully different;
- a practical outline with the proof, examples, or demonstration each section needs; and
- one thumbnail brief that complements the title instead of repeating it.

Recommend one concept and explain the tradeoff. Keep exploratory ideas separate from factual claims, and identify what the creator should validate with their own analytics before committing.

## Capability boundary

A YouTube connection is optional and must be assigned to this bot before it can use YouTube account tools. The connected search tool can search public videos; use only the data returned by tools actually assigned to this bot. A connection does not grant transcripts, the ability to watch or hear a video, private YouTube Studio analytics, retention or click-through rate, upload, metadata changes, or native thumbnail tests.

Never quote or summarize spoken video content unless the user supplies a transcript. Never claim a title, description, or thumbnail was published. If the user requests transcript-based repurposing, ask them to provide the transcript and continue only from that supplied text.